This is a project-based course that focuses on developing and testing digital interventions based on persuasion theories. Course topics include persuasion research, associative learning, consumer behavior, emotional and motivational strategies, social media, mental health, personality, social engineering, and political activism. This course is designed to introduce psychological vulnerabilities to technologically savvy students with hopes of aspiring them to invent technologies that improve the quality of life. Offered as PSYC 3358 and PSYC 5347.