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MARK 5396. MARKETING RESEARCH INTERNSHIP I. 3 Hours.

The internship involves part-time or full-time training and work experience in a company approved by the MSMR program advisor.

Master of Science in Marketing Research

https://catalog.uta.edu/business/marketing/graduate/market-research-ms/
Marketing research is essential for strategic planning, helping business leaders make informed decisions that reduce risks and maximize returns.  In a competitive market, companies must consistently conduct research to refine products and services and understand shifts in buyer needs and preferences. Effective marketing research ensures companies know their target audience, what they want, and how to attract them.