COMS 4300. PERSUASIVE COMMUNICATION. 3 Hours.
Analysis of the means by which persuasive communication affects individuals and society. Extensive reading of theories of techniques of persuasion. Study of the adaptation of motivational appeals, structural strategies, and other persuasive techniques in interpersonal and public contexts. Prerequisite: COMM 3315 and COMS 1301; COMS 2304 with a grade of C or better (2.0/4.0).
...ADVT 4395, BCMN 4395, COMS 4395, CTEC 4395...MUSICAL THEATRE HISTORY POLS 4300. POLITICS IN POPULAR...