Communication - Undergraduate Programs
Overview
The degree Bachelor of Arts in Communication is offered with multiple specializations. The department curricula provide students with an overview of the role and function of communication in society. These courses present a broad academic exposure, including theories, skills, techniques, critical analysis, historical perspectives, and aesthetic appreciation.
The Department of Communication seeks to emphasize theories and techniques which give students the ability to adapt to rapid changes in communication technology.
Within the major disciplines, specializations are available in advertising, broadcasting, communication technology, journalism, public relations, organizational communication, and speech communication. Additionally, there are two specializations for teacher certification: secondary teaching level in journalism and secondary teaching level in speech communication. Contact the College of Education for more information.
All majors in the Department of Communication must complete the following core courses. COMM 2315 must be completed before taking any three or four thousand level course in the department. The department math requirement must be completed before reaching 60 hours.
| COMM 2315 | COMMUNICATION THEORY | 3 |
| COMM 3300 | COMMUNICATION TECHNOLOGY | 3 |
| COMM 3310 | COMMUNICATION LAW & ETHICS | 3 |
Declaring a Major in the Department of Communication
I. Admission to Major
All undergraduate students seeking to declare a major in the Department of Communication (ADVT, BCMN, COMS, CTEC, JOUR, PREL) must meet the following criteria:
Completion of a minimum of 12 hours in residence at The University of Texas at Arlington with a minimum cumulative GPA of 2.25/4.0.
Students that do not meet these minimum requirements can request to be admitted as a COMM Intended major. Please see restrictions below.
II. Admission as a COMM Intended Major
- Completion of a minimum of 12 hours in residence at The University of Texas at Arlington with a minimum cumulative GPA of 2.0/4.0.
- COMM Intended majors may enroll in up to a total of 18 hours in the Department of Communication (ADVT, BCMN, COMS, CTEC, JOUR, PREL).
- Students who do not achieve a cumulative UT Arlington GPA of 2.25/4.0 by the completion of 18 hours in the Department of Communication will not be cleared to continue in the department.
III. Dismissal from Department of Communication COMM Intended Status
Students who do not meet the requirements for declaring a Department of Communication major after completing eighteen (18) hours of communication course work will not be allowed to take additional communication courses at UT Arlington. The student will be suspended from the Department of Communication COMM Intended status and must choose a major other than COMM Intended at that time in order to remain enrolled at UT Arlington.
General Academic Standards in the Department of Communication
- Graduation as a major in the Department of Communication must meet the UT Arlington graduation standard of a minimum GPA of 2.0/4.0.
- Graduation as a major in the Department of Communication must meet the department graduation standard of a minimum cumulative GPA of 2.0/4.0 in all department courses (ADVT, BCMN, COMS, CTEC, JOUR, PREL).
Certificate in Emerging Media
This certificate provides students with expertise in using and managing emerging media to communicate effectively to audiences in a variety of situations, across multiple platforms.
To earn this certificate students must complete the following classes with a grade of C or better:
| BCMN 2370 | MULTIMEDIA PRODUCTION (Broadcast majors must take BCMN 2358 ) | 3 |
| PREL 3320 | STRATEGIC SOCIAL MEDIA COMMUNICATION | 3 |
| CTEC 2350 | WEB COMMUNICATION DESIGN AND DEVELOPMENT 1 | 3 |
| COMM 3303 | COMMUNICATION GRAPHICS | 3 |
| COMM 4360 | EMERGING MEDIA STRATEGY | 3 |
| Total Hours | 15 | |
Requirements for a Bachelor of Arts Degree in Communication
| Pre-Professional Courses | ||
| General Core Requirements | 42 | |
| Program Requirements (Note: These three courses also fulfill requirements in the General Core) | ||
| COMS 1301 | FUNDAMENTALS OF PUBLIC SPEAKING | 3 |
| ENGL 1301 | RHETORIC AND COMPOSITION I | 3 |
| ENGL 1302 | RHETORIC AND COMPOSITION II | 3 |
| Modern and Classical Languages: 1441, 1442, 2313, 2314 (with a total of 14 hours). Electives sufficient to give the total number of hours required for a degree | ||
| Professional Courses | ||
| Major | ||
| A minimum of 39 semester hours, with 18 at the 3000/4000 level. A student must complete the requirements for one of the departmental specializations. | 39 | |
| Minor | ||
| Students may complete an optional minor consisting of 18 hours, six of which must be at the 3000/4000 level. The minor will be selected after consulting with an advisor. Students may also complete the Certificate in Emerging Media, or the minor may be combined with the Certificate. | 18 | |
| Total Hours | 108 | |
Department of Communication Degree Programs
Advertising
| COMM 2315 | COMMUNICATION THEORY | 3 |
| COMM 3300 | COMMUNICATION TECHNOLOGY | 3 |
| COMM 3310 | COMMUNICATION LAW & ETHICS | 3 |
| JOUR 1345 | WRITING FOR MASS MEDIA 1 | 3 |
| ADVT 2337 | INTRODUCTION TO ADVERTISING 1 | 3 |
| ADVT 3304 | STRATEGIC COMMUNICATION I | 3 |
| ADVT 3305 | ADVERTISING MEDIA | 3 |
| ADVT 3306 | STRATEGIC COMMUNICATION II | 3 |
| ADVT 4300 | INTEGRATED MARKETING COMMUNICATION (IMC) CASE STUDIES | 3 |
| ADVT 4301 | ADVERTISING AND IMC CAMPAIGNS | 3 |
| COMM 3303 | COMMUNICATION GRAPHICS | 3 |
| COMS 2305 | BUSINESS AND PROFESSIONAL COMMUNICATION | 3 |
| PREL 2338 | INTRODUCTION TO PUBLIC RELATIONS | 3 |
| ECON 2305 | PRINCIPLES OF MACROECONOMICS | 3 |
| Total Hours | 42 | |
| 1 | A minimum grade of C (2.0/4.0 scale) or higher in JOUR 1345 WRITING FOR MASS MEDIA and ADVT 2337 INTRODUCTION TO ADVERTISING must be achieved prior to enrolling in any upper-division advertising course. |
Advertising majors must meet the following math requirement: MATH 1308 ELEMENTARY STATISTICAL ANALYSIS, with a grade of C (2.0/4.0 scale) or higher.
Broadcasting
| COMM 2315 | COMMUNICATION THEORY | 3 |
| COMM 3300 | COMMUNICATION TECHNOLOGY | 3 |
| COMM 3310 | COMMUNICATION LAW & ETHICS | 3 |
| JOUR 1345 | WRITING FOR MASS MEDIA 1 | 3 |
| BCMN 2347 | BROADCAST WRITING AND REPORTING 2 | 3 |
| BCMN 2357 | RADIO PRODUCTION I 2 | 3 |
| BCMN 2358 | TELEVISION PRODUCTION I 2 | 3 |
| BCMN 2360 | INTRODUCTION TO BROADCASTING 2 | 3 |
| BCMN 3340 | ELECTRONIC NEWS | 3 |
| BCMN 3350 | TELEVISION REPORTING I | 3 |
| or BCMN 3319 | BROADCAST MANAGEMENT | |
| BCMN 3355 | BROADCAST ANNOUNCING | 3 |
| or COMS 2305 | BUSINESS AND PROFESSIONAL COMMUNICATION | |
| BCMN 4350 | TELEVISION REPORTING II | 3 |
| or BCMN 4320 | CURRENT ISSUES IN TELECOMMUNICATIONS | |
| Electives in the department at the 3000/4000 level | 3 | |
| Total Hours | 39 | |
| 1 | with a grade of C (2.0/4.0) or higher |
| 2 | BCMN 2347 BROADCAST WRITING AND REPORTING, BCMN 2357 RADIO PRODUCTION I, BCMN 2358 TELEVISION PRODUCTION I and BCMN 2360 INTRODUCTION TO BROADCASTING must be completed with a grade of C (2.0/4.0 scale) or higher before enrolling in any upper-level BCMN courses. |
Communication Studies
Organizational Communication
| COMM 2315 | COMMUNICATION THEORY | 3 |
| COMM 3300 | COMMUNICATION TECHNOLOGY | 3 |
| COMM 3310 | COMMUNICATION LAW & ETHICS | 3 |
| COMM 3303 | COMMUNICATION GRAPHICS | 3 |
| COMS 1301 | FUNDAMENTALS OF PUBLIC SPEAKING | 3 |
| COMS 2304 | GROUP COMMUNICATION PRINCIPLES | 3 |
| COMS 2305 | BUSINESS AND PROFESSIONAL COMMUNICATION | 3 |
| COMS 3309 | ORGANIZATIONAL COMMUNICATION | 3 |
| COMS 4315 | BUSINESS PRESENTATIONS | 3 |
| Select two of the following: | 6 | |
| GROUP COMMUNICATION THEORY | ||
| COMMUNICATION FOR EDUCATORS | ||
| COMMUNICATION IN HUMAN RELATIONS | ||
| INTERVIEW PRINCIPLES | ||
| Select two of the following: | 6 | |
| PERSUASIVE COMMUNICATION | ||
| MANAGERIAL COMMUNICATION | ||
| COMMUNICATION TRAINING AND DEVELOPMENT | ||
| Total Hours | 39 | |
Speech Communication
| COMM 2315 | COMMUNICATION THEORY | 3 |
| COMM 3300 | COMMUNICATION TECHNOLOGY | 3 |
| COMM 3310 | COMMUNICATION LAW & ETHICS | 3 |
| COMM 3303 | COMMUNICATION GRAPHICS | 3 |
| COMS 1301 | FUNDAMENTALS OF PUBLIC SPEAKING | 3 |
| COMS 2304 | GROUP COMMUNICATION PRINCIPLES | 3 |
| COMS 3310 | GROUP COMMUNICATION THEORY | 3 |
| COMS 3312 | BACKGROUNDS OF PUBLIC ADDRESS | 3 |
| or COMS 4302 | MODERN PUBLIC ADDRESS | |
| COMS 3315 | COMMUNICATION FOR EDUCATORS | 3 |
| COMS 3316 | COMMUNICATION IN HUMAN RELATIONS | 3 |
| Select one of the following: | 3 | |
| ORAL INTERPRETATION OF LITERATURE | ||
| ORAL INTERPRETATION OF CHILDREN'S LITERATURE | ||
| Select two of the following: | 6 | |
| PERSUASIVE COMMUNICATION | ||
| BUSINESS PRESENTATIONS | ||
| READERS THEATRE | ||
| PROFESSIONAL INTERNSHIP | ||
| Total Hours | 39 | |
| 1 | with a grade of C (2.0/4.0) or higher |
Communication Technology
| COMM 2315 | COMMUNICATION THEORY | 3 |
| COMM 3300 | COMMUNICATION TECHNOLOGY | 3 |
| COMM 3310 | COMMUNICATION LAW & ETHICS | 3 |
| JOUR 1345 | WRITING FOR MASS MEDIA 1 | 3 |
| COMM 3303 | COMMUNICATION GRAPHICS | 3 |
| CTEC 2350 | WEB COMMUNICATION DESIGN AND DEVELOPMENT 1 | 3 |
| CTEC 3320 | MULTIMODAL COMMUNICATION AND DESIGN | 3 |
| CTEC 3350 | WEB COMMUNICATION DESIGN AND DEVELOPMENT 2 | 3 |
| CTEC 4309 | INTERNET MARKETING COMMUNICATION | 3 |
| CTEC 4350 | WEB COMMUNICATION DESIGN AND DEVELOPMENT 3 | 3 |
| CTEC 4321 | DIGITAL COMMUNICATION MANAGEMENT | 3 |
| or CTEC 4323 | USER EXPERIENCE RESEARCH AND DESIGN | |
| COMS 2302 | PROFESSIONAL AND TECHNICAL COMMUNICATION FOR SCIENCE AND ENGINEERING | 3 |
| Elective in the department | 3 | |
| Total Hours | 39 | |
Journalism
| COMM 2315 | COMMUNICATION THEORY | 3 |
| COMM 3300 | COMMUNICATION TECHNOLOGY | 3 |
| COMM 3310 | COMMUNICATION LAW & ETHICS | 3 |
| COMM 3303 | COMMUNICATION GRAPHICS | 3 |
| JOUR 1345 | WRITING FOR MASS MEDIA | 3 |
| JOUR 2340 | PHOTOJOURNALISM I | 3 |
| JOUR 2346 | REPORTING | 3 |
| JOUR 3345 | NEWS EDITING | 3 |
| JOUR 4341 | DIGITAL STORYTELLING | 3 |
| JOUR 4346 | PUBLIC AFFAIRS REPORTING | 3 |
| Nine hours from the following | 9 | |
| PHOTOJOURNALISM II | ||
| FEATURE WRITING | ||
| OPINION & PERSUASIVE WRITING | ||
| SPECIAL TOPICS (May be repeated) | ||
| PROFESSIONAL INTERNSHIP | ||
| Total Hours | 39 | |
Journalism majors must meet the following math requirement: MATH 1308 ELEMENTARY STATISTICAL ANALYSIS, with a grade of C (2.0/4.0 scale) or higher.
Public Relations
| COMM 2315 | COMMUNICATION THEORY | 3 |
| COMM 3300 | COMMUNICATION TECHNOLOGY | 3 |
| COMM 3310 | COMMUNICATION LAW & ETHICS | 3 |
| JOUR 1345 | WRITING FOR MASS MEDIA 1 | 3 |
| JOUR 2346 | REPORTING | 3 |
| PREL 2338 | INTRODUCTION TO PUBLIC RELATIONS 2 | 3 |
| PREL 3339 | PUBLIC RELATIONS METHODS | 3 |
| PREL 3355 | PUBLIC RELATIONS CASE STUDIES | 3 |
| PREL 4320 | PUBLIC RELATIONS MANAGEMENT | 3 |
| PREL 4316 | PUBLIC RELATIONS CAMPAIGNS | 3 |
| COMM 3303 | COMMUNICATION GRAPHICS | 3 |
| COMS 2305 | BUSINESS AND PROFESSIONAL COMMUNICATION | 3 |
| ADVT 2337 | INTRODUCTION TO ADVERTISING | 3 |
| ECON 2305 | PRINCIPLES OF MACROECONOMICS | 3 |
| Total Hours | 42 | |
| 1 | with a grade of C (2.0/4.0) or higher |
| 2 | PREL 2338 INTRODUCTION TO PUBLIC RELATIONS must be completed with a grade of C (2.0/4.0 scale) or higher before enrolling in any upper-level PREL courses. |
Public relations majors must meet the following math requirement: MATH 1308 ELEMENTARY STATISTICAL ANALYSIS, with a grade of C (2.0/4.0 scale) or higher.
Teacher Certification
Department specializations that provide for teacher certification are the following: secondary teaching level in journalism or speech communication. Students interested in Texas Teacher Certification should consult the College of Education section of this catalog for the most recent changes in requirements regarding admission to teacher education, completion of University programs in preparation for certification, and eligibility for certification after graduation. Students whose major is taken in the Department of Communication will complete all of the hours listed in the major field. Students seeking teacher certification with a major in a communication field should follow the sections below:
SECONDARY CERTIFICATION, JOURNALISM MAJOR REQUIREMENTS
| COMM 2315 | COMMUNICATION THEORY | 3 |
| COMM 3300 | COMMUNICATION TECHNOLOGY | 3 |
| COMM 3310 | COMMUNICATION LAW & ETHICS | 3 |
| COMM 3303 | COMMUNICATION GRAPHICS | 3 |
| JOUR 1345 | WRITING FOR MASS MEDIA | 3 |
| JOUR 2340 | PHOTOJOURNALISM I | 3 |
| JOUR 2346 | REPORTING | 3 |
| JOUR 3345 | NEWS EDITING | 3 |
| JOUR 4346 | PUBLIC AFFAIRS REPORTING | 3 |
| JOUR 4341 | DIGITAL STORYTELLING | 3 |
| Nine hours of the following | 9 | |
| PHOTOJOURNALISM II | ||
| FEATURE WRITING | ||
| OPINION & PERSUASIVE WRITING | ||
| SPECIAL TOPICS (May be repeated) | ||
| PROFESSIONAL INTERNSHIP | ||
| Total Hours | 39 | |
SECONDARY CERTIFICATION, SPEECH COMMUNICATION MAJOR REQUIREMENTS
| COMM 2315 | COMMUNICATION THEORY | 3 |
| COMM 3300 | COMMUNICATION TECHNOLOGY | 3 |
| COMM 3310 | COMMUNICATION LAW & ETHICS | 3 |
| COMM 3303 | COMMUNICATION GRAPHICS | 3 |
| COMS 1301 | FUNDAMENTALS OF PUBLIC SPEAKING | 3 |
| COMS 2304 | GROUP COMMUNICATION PRINCIPLES | 3 |
| COMS 3310 | GROUP COMMUNICATION THEORY | 3 |
| COMS 3312 | BACKGROUNDS OF PUBLIC ADDRESS | 3 |
| or COMS 4302 | MODERN PUBLIC ADDRESS | |
| COMS 3315 | COMMUNICATION FOR EDUCATORS | 3 |
| COMS 3316 | COMMUNICATION IN HUMAN RELATIONS | 3 |
| Select one of the following | 3 | |
| ORAL INTERPRETATION OF LITERATURE | ||
| ORAL INTERPRETATION OF CHILDREN'S LITERATURE | ||
| Select two of the following | 6 | |
| PERSUASIVE COMMUNICATION | ||
| BUSINESS PRESENTATIONS | ||
| READERS THEATRE | ||
| PROFESSIONAL INTERNSHIP | ||
| Total Hours | 39 | |
Certificate in Emerging Media
This certificate provides students with expertise in using and managing emerging media to communicate effectively to audiences in a variety of situations, across multiple platforms.
To earn this certificate students must complete the classes listed below with a grade of C or better. Broadcast majors must take BCMN 2358 instead of BCMN 2370.
| BCMN 2370 | MULTIMEDIA PRODUCTION (Broadcast majors must take BCMN 2358 ) | 3 |
| COMM 3303 | COMMUNICATION GRAPHICS | 3 |
| PREL 3320 | STRATEGIC SOCIAL MEDIA COMMUNICATION | 3 |
| CTEC 2350 | WEB COMMUNICATION DESIGN AND DEVELOPMENT 1 | 3 |
| COMM 4360 | EMERGING MEDIA STRATEGY | 3 |
| Total Hours | 15 | |